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+216.3%
ACCOUNTS REACHED
+62.6%
ACCOUNTS ENGAGED
+26.2%
TOTAL FOLLOWERS
+80.5%
TOTAL
IMPRESSIONS

SOCIAL MEDIA MANAGEMENT
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GEELONG & TORQUAY'S FAVOURITE CAFE.
Charlie Bakery was seeking a community-driven social media strategy. We developed engaging content that not only united their existing customer base but also attracted new followers - without the need for paid social advertising.
OUR CONTENT
Centred around three core brand pillars - community, handcrafted quality, and excellence - we created content that captured the heart of Charlie Bakery through simple yet effective photos and reels. At a glance, viewers could instantly understand what makes the bakery so beloved—and feel inspired to try it for themselves. To grow organically without relying on paid advertising, we tapped into trending reel formats and tailored them to reflect the unique charm of the bakery. The results speak for themselves:

IN 30 DAYS...
SNEAK A PEAK AT OUR CONTENT




+216.3%
ACCOUNTS REACHED
+62.6%
ACCOUNTS ENGAGED
+26.2%
TOTAL FOLLOWERS
+80.5%
TOTAL
IMPRESSIONS
+26.2
TOTAL FOLLOWERS
+62.6%
ACCOUNTS ENGAGED
+26.2%
TOTAL FOLLOWERS
+80.5%
TOTAL
IMPRESSIONS
+62.6%
ACCOUNTS ENGAGED
+62.6%
ACCOUNTS ENGAGED
+26.2%
TOTAL FOLLOWERS
+80.5%
TOTAL
IMPRESSIONS
+80.5%
TOTAL IMPRESSIONS
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